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Production records

Umami Blend "UMAMI FACTORY" Experience Event

  • Field event

A sampling event for DyDo DRINCO's "DyDo Blend Umami Blend" was held at the Shibuya 109 event space. A mechanical device was created to represent the product's manufacturing process.
The world depicted in the YouTube video "DyDo Blend Umami Blend UMAMI FACTORY" was recreated for attendees to experience firsthand. The event attracted approximately 1200 visitors over two days.

  • ClientDydo Drinco, Inc.
  • PeriodPre-production period: September 2016 - Present
    Performance dates: Saturday, December 3, 2016 – Sunday, December 4, 2016
  • Location of implementationSHIBUYA 109
  • Area of responsibilityEvent planning, venue proposals
    Operation plan, site operations
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