At the Ikebukuro Halloween Cosplay Fest 2023, we held a Salonpas sampling event.
Salonpas CM character “Haruo” also dressed up for Halloween and took commemorative photos with attendees.

• ClientHISAMITSU PHARMACEUTICAL CO., INC.
• PeriodPre-production period: August - October 2023
  Performance period: October 28-29, 2023
• Location of implementationNakaikebukuro Park
• Area of responsibilityProduction, construction management, operations management, content creation