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LES BEIGES AT THE BEACH

  • Field event

At Tokyo Midtown's atrium, we will offer a makeup touch-up booth by a makeup artist, a self-experience corner, and a relaxation space where you can unwind while listening to music through headphones.
At the Courtyard, an open and airy space inspired by the French luxury resort town of Deauville was created, featuring café sales and the "Le Beige Sunset Yoga" event. The number of visitors during the period reached approximately 10,000.

  • ClientChanel LLC
  • PeriodPre-production period: March 2016 - Live
    Performance Period: Saturday, July 23, 2016 - Tuesday, August 2, 2016, PR Coverage: Friday, July 22, 2016
  • Location of implementationTokyo Midtown Atrium/Courtyard
  • Area of responsibilityEvent planning, venue proposals
    Operation plan, site operations
    BA Training, Financial Management
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