An experiential event combining characters from the popular mobile game "Onmyoji" in China with traditional Japanese festival food stalls.
We aimed to expand awareness of the game itself by offering game content experiences within the venue.
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Client
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PeriodPre-production period: July 2018 - Production
Performance period: Wednesday, August 1, 2018 - Friday, August 31, 2018
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Location of implementationChina, Shanghai,第一百货
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Area of responsibilityOverall production, operation plan, on-site operation
Construction management, progress management